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MY.O Cookie policy

Our MY.O web shop is operated by MY.O. In our web shop we use several types of cookies, including similar technologies. This Cookie Policy explains what cookies are, what they do and which cookies we use in our web shop. 

We may amend this Cookie Policy, for example when we switch to different cookies, when we change the use of cookies or in order to comply with regulations. Most recent update of this Cookie Policy: 14-05-2018


     1.   What are cookies ?

1.1    Cookies are small text files that are sent to and stored on the device you use to visit our web shop or any third party website, such as your smartphone, computer or tablet. When a cookie is stored on your device, your device can be recognised by the website you are visiting. In addition to cookies, we also make use of technologies which are similar to cookies and which can also help to recognise your device and gather information about your website visit, such as JavaScript and beacons.


1.2    Cookies generally have a limited validity from the time they are placed on your device. After the period of validity has expired, the cookie is automatically deleted by your browser. We use cookies with different periods of validity. Firstly, we may use cookies which are valid only for the duration of your browser session. These cookies are deleted immediately after you have closed the session. Secondly, we also use cookies which are stored longer, so that they can be read on your next visit to our website or the website of a third party.


1.3    To the extent that we collect your personal data using cookies, we will process your personal data in accordance with our Privacy Statement .


1.4    In addition to our own cookies, we also use third-party cookies in our web shop. We have no control over the privacy and cookie policies of these third parties and are not responsible for them. These third parties use your information for their own purposes, such as tracking your internet behaviour and monitoring your interests. Check out our cookie table for a list of the third-party cookies we use and information on how long they store the data they collect.


     2.   Accepting or declining cookies

2.1    Most browsers are initially set to accept cookies automatically. You can adjust this. You can set your browser so that no cookies are stored on your device, so that you can accept or decline every cookie – according to your preference – or so that all cookies are deleted when you shut down your browser.


2.2    There are certain cookies we are only allowed to place if you have given your prior consent. As such, we will only make use of these cookies if you have given your consent. You give your consent by clicking "Agree" on the cookie banner on the landing page (homepage) of our web shop. You can withdraw your consent at any time by going to the cookie settings at the bottom of this Cookie Policy. If you withdraw your consent, we will no longer use cookies which require your consent on your device. We will continue to place those cookies which we are allowed to place without permission in order for the website to function properly.


2.3    If you no longer want cookies or if you want to delete cookies already placed, you can also adjust your browser settings. If you do decide to block all or some of the cookies, you may experience reduced functionality of our web shop.


     3.   Cookies in our web shop

3.1    Different kinds of cookies may be placed through our web shop, which can be divided into three categories: (i) functional cookies and (ii) analytical cookies and (iii) advertising cookies, including tracking and social media cookies. In accordance with the law, we will only place analytical and advertising cookies if you have given your consent by clicking on the cookie banner or, without your consent, if the analytical cookies have little or no impact on your privacy. Functional cookies can also be placed without your permission.

Functional cookies are cookies that enable you to use our web shop and its functionality. These cookies are necessary for the functioning of our web shop and are placed when you open our web shop or click on a relevant feature. For example, cookies which are necessary in order to remain logged into our web shop while shopping.
Analytical cookies (such as Google Analytics) measure how our visitors use our web shop. This information can be used to analyse the use of our web shop and generate reports and statistics about the use of our web shop. This allows us to measure the quality or effectiveness of our web shop and improve how we present the content to you.
The uses of third-party advertising cookies (including tracking and social media cookies) including keeping track of ads displayed to for our brand and/or third parties through our web shop or third-party websites and, for example, whether you clicked on them. If you have given your consent, we (and the relevant third parties) can track your internet behaviour on our website and on third-party websites using the information obtained from the tracking and advertising cookies. This allows us to show you relevant ads and products and make you personal offers in our web shop and on the websites of third parties based on your interests and to keep track of via which third party websites you reached our web shop.
The social media cookies make it easier for you to share information on social media and – if you are a member – receive extra passion points when you share something or comment on social media. At the same time, social media cookies enable the social media provider to track your internet behaviour. We have no control over this and are not responsible for it. You can see which social media cookies we use and where you can find the privacy and cookie policies of these parties in our cookie table .

You can of course always withdraw your consent for these cookies, via the cookie settings at the bottom of this Cookie Policy.


3.2    You can find more information about exactly which cookies we use from which third parties in our cookie table. The table shows the following information for each cookie:

The type of cookie: (1) functional, (2) analytical, or (3) advertising
the purpose for which the cookie is used / who the cookie is placed by / the information stored / who can see the information, and the period of validity of the cookie.

     4.   How can you exercise your rights ?

If you have any questions about our cookie policy, you can use the contact form in our web shop. You can also contact us using the details below. 


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